SOCIAL MEDIA COORDINATOR – marketing/advertising/pr
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Job Description
We are seeking an experienced Social Media Coordinator to join our marketing team. This is a is full-time, permanent, opportunity to work from our head office in downtown Montreal.
RESPONSIBILITIES:
•Posting real-time social coverage of breaking news and trending topics
•Conceptualizing and executing photo-shoots for Facebook, Snapchat/Twitter and Instagram
•Dealing directly with our retail & marketing team to leverage all social platforms for increased social traffic and engagement.
•Maintaining our online reputation accounts: TripAdvisor, Google my business, Yelp
•Implementing social property promotions including coupon codes, free merchandise, conduct polls, sweepstakes opportunities, and manage the page / app setup, legal rules, winner selection, and notification.
•Advising followers / viewers on the optimum social advertising spend on all social media platforms including the type of copy, photo, type of ad, duration of campaign and target CPC values to drive growth and engagement and ongoing optimization.
•Identifying through research and social tools the most active and relevant fans / followers of a client’s brand who can serve as influencers.
•Producing regular reports regarding management performance of other key social reporting tools. Keeping a close eye on the fashion retail competition and other social leaders.
QUALIFICATIONS:
•Strong creative writing skills to ensure an optimal connection with the audience to positively influence customer behaviour and attitudes.
•Execute new and compelling marketing tactics that resonate with the target audience to achieve our campaign goals.
•Keep abreast of the latest industry news, suppliers and is savvy on social media marketing best practices.
•Understands and has a passion for what customers are reading, watching and hearingClear, concise communication in English and French – verbal and written
•Experience and knowledge of the fashion industry.
•Ability to develop creative social media strategies
•100% fluently bilingual French and English
We are offering a competitive salary and benefits. If this opportunity is of interest, please apply by email with samples of your work.
